White Paper — "The Four Pillars of a Successful Rewards Program"
More organizations are offering banking rewards than ever before. In fact, the average American household maintains membership in 29 loyalty programs.
However, they are only active in 12 of those 29 programs! So how do you ensure that your rewards program will be successful?
Some questions to evaluate your current or future rewards program:
Does the customer come first?
Do you encourage redemption or count on breakage?
How are you marketing your program?
This insightful white paper outlines key elements of a successful rewards program, so that you can ensure that yours is actually rewarding.
Download the White Paper