Buzz Points® commissioned Forrester Consulting to conduct a Total Economic ImpactTM study and examine the potential return on investment (ROI) that regional banks and credit unions may realize by implementing the Buzz Points integrated rewards and marketing platform.
Forrester interviewed four Buzz Points clients and subsequent financial analysis found that a composite organization experienced the following over the first three years in the program:
"Historically, our board has approached change cautiously, but they have been pleased with the early success of the Buzz Points program."
- Robb Hemsath, CEO
Mills County State Bank